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23 January 2010
"The Priest and Pastoral Ministry in a Digital World:
New Media at the Service of the Word"
[Sunday, 16 May 2010]

Dear Brothers and Sisters,
The theme of this year’s World Communications Day - The Priest and Pastoral Ministry in a Digital World: New Media at the Service of the Word – is meant to coincide with the Church’s celebration of the Year for Priests. It focuses attention on the important and sensitive pastoral area of digital communications, in which priests can discover new possibilities for carrying out their ministry to and for the Word of God. Church communities have always used the modern media for fostering communication, engagement with society, and, increasingly, for encouraging dialogue at a wider level. Yet the recent, explosive growth and greater social impact of these media make them all the more important for a fruitful priestly ministry.
All priests have as their primary duty the proclamation of Jesus Christ, the incarnate Word of God, and the communication of his saving grace in the sacraments. Gathered and called by the Word, the Church is the sign and instrument of the communion that God creates with all people, and every priest is called to build up this communion, in Christ and with Christ. Such is the lofty dignity and beauty of the mission of the priest, which responds in a special way to the challenge raised by the Apostle Paul: “The Scripture says, ‘No one who believes in him will be put to shame … everyone who calls on the name of the Lord will be saved.’ But how can they call on him in whom they have not believed? And how can they believe in him of whom they have not heard? And how can they hear without someone to preach? And how can people preach unless they are sent? (Rom 10:11, 13-15).
Responding adequately to this challenge amid today’s cultural shifts, to which young people are especially sensitive, necessarily involves using new communications technologies. The world of digital communication, with its almost limitless expressive capacity, makes us appreciate all the more Saint Paul’s exclamation: “Woe to me if I do not preach the Gospel” (1 Cor 9:16) The increased availability of the new technologies demands greater responsibility on the part of those called to proclaim the Word, but it also requires them to become become more focused, efficient and compelling in their efforts. Priests stand at the threshold of a new era: as new technologies create deeper forms of relationship across greater distances, they are called to respond pastorally by putting the media ever more effectively at the service of the Word.
The spread of multimedia communications and its rich “menu of options” might make us think it sufficient simply to be present on the Web, or to see it only as a space to be filled. Yet priests can rightly be
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